Veronica Farmer

Acting Executive Director & Director of Operations
Kanata North Business Association /
Founder & CEO
TrueCourse Communications

Veronica Farmer is a seasoned business and marketing leader with 20 years of experience as a senior marketing executive leading strategic marketing, branding, and communications initiatives.


Veronica has held a variety of senior management and marketing communications positions and contracts in a variety of industries including; local companies and organizations such as; Kanata North Business Association, Invest Ottawa, Intouch Insight, Fidus Systems, and Tundra Semiconductor (now IDT). In 2007, Veronica founded TrueCourse Communications Inc., a local marketing communications company, providing clients in North America and Europe with a full spectrum of marketing and communications support.


Beyond efforts with TrueCourse, Veronica is recognized as one of the City’s community builders. She currently serves as acting Executive Director and Director of Operations for the Kanata North Business Association, the representative and advocate for over 540 companies in Kanata North, home to Canada’s largest Tech Park.


Veronica holds a Bachelor of Arts, Honours in Political Science from Queen’s University, and an Executive Masters in Business Administration from the University of Ottawa. She frequently speaks to different audiences on marketing, branding and communications.



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